What to Eat

Currently reading What to Eat by Marion Nestle.  She's a professor of nutrition at NYU.  Cool.

Apparently she's done all sorts of extensive research on what food companies want us to think and buy, who owns food companies, why grocery stores are all laid out the same way, and what goes into genetically modified, organic, conventional, and local foods.

If you've ever been to a grocery store in North America, it probably has either flowers or the bakery section by the entrance [to stimulate appetite by smell], long long aisles of prepackaged foods [to keep you interested while walking along slowly], bright shining bins of produce [waxed over & labelled with various countries & states of nonlocal origin] and all that placed between you and the important stuff [milk, bread, eggs, meats - all located furthest away from the entrances] so that you look at more things they have to offer than you need.

The author states that 70% of grocery store customers create lists before shopping.  10% of shoppers don't buy more than their list includes.

Next time:  Sugar - How invasive it is in our diets.

failure

failure:  emily drinks real milk, phil drinks real milk,
    french dairy farmers of 1944 drink real milk; 
    milk is boiled to scorching, milk is skimmed
    milk is bleached, milk is tainted. 

failure:  using coordinates & clues &
    global positioning units for geocaching for hours & finding nothing.

failure:  reading "best meteor shower of the decade", reading "11 pm to 4 am",
    not reading "best view around 4 am", seeing only 4 shooting stars.

failure:  setting goals, breaking goals daily,
    seeking help in the wrong place, self righteousness, self decay.

failure:  landlord remodeling, research demographics &
    rent rates, nowhere to go, close store, lay off employees.

failure:  job searching, another opportunity for failure?

aspiration:  new job, new town, more meteors;
    drinking real fresh milk straight from the milk bucket.